About us

SMART BRAND SOLUTIONS THAT FUEL RESULTS & GROWTH

Who We Are

Nicole Williams Collective is a boutique management consulting & marketing communications company based in greater Atlanta, Georgia. Here, we expertly blend management consulting with marketing communications prowess to elevate brands and fuel success.

Through consulting and managed services, Nicole Williams Collective helps you build your personal brand, pivot your career, grow your business, land media placements, and become a thought leader. Our services include branding, public relations, digital marketing, content creation, strategic planning, event planning, business consulting, and project management support across various industries.

We also publish a business and lifestyle blog and podcast, as well as an online shop, to uplift and amplify women’s voices and foster a culture of support, inspiration, and empowerment.  Follow us on LinkedIn, Instagram,  and Facebook.

Our Story

Black Business Month

Founded in 2015 in NYC, Nicole Williams Collective was birthed by NICOLE PALMER’s need to bridge the knowledge, opportunity, and access gap for women seeking to package their expertise, pivot their careers, and build profitable brands. As well as a deep desire to create mindset shifts and drive meaningful and sustainable change. In 2019, Nicole restarted the firm in Atlanta, Georgia and expanded its reach to serve private companies, various institutions, nonprofits, small businesses, and government agencies. As founder, Nicole, an award-winning brand strategist and business coach, is recognized and featured in the media for her thought leadership in brand strategy, marketing communications, and organizational development. Nicole’s work has earned her recognition and awards, including a United States Presidential Volunteer Gold Service Award from the Office of the President.

Our Vision

Improving the quality of life and experiences for individuals and communities through shifting mindsets, strengthening organizations, and creating transformative impact.

Our Mission 

We work alongside leaders and organizations to enhance their effectiveness, drive strategic change, and promote sustainability through a comprehensive suite of high-quality, customizable services, including strategic advising, strategic planning, training, resource development, and project management.

MEET OUR TEAM

Small Team, Big Results.

Meet the dedicated team members who are passionate about moving our mission forward.

Nicole Melissa Palmer brand strategist

Nicole Palmer

Founder, CEO & Chief Strategist

Marie

Operations Manager

Natasha

Special Educational Programming

Rodney

Audio Editor

Company Culture

Leadership communication crash course

At Nicole Williams Collective, our core values

  • – Integrity Always: Whether it’s a big project or a small detail, we approach everything with a commitment to excellence, knowing that quality is what builds trust and credibility.
  • – Empowerment: We’re passionate about the freedom and possibilities that entrepreneurship brings—because we’ve lived it ourselves. 
  • – Creating Impact: We’re about solving problems, driving  change and making the world a better place. 

Coupled with the following key characteristics,

  • – Obsessed with turning knowledge into practical frameworks
  • – Loves empowering people
  • – Obsessed with solving problems

 …are the foundation of our company culture and the driving force behind our impact.

These principles guide all our activities, including collaborations, strategy design, and execution. We cultivate genuine relationships with our clients and the communities they serve, ensuring our work is impactful and tailored to their unique needs.

We believe you can do great work, be profitable, and serve others—all at the same time. Where some see limitations, we see endless opportunities. While we have processes and tools to guide us, our approach is far from one-size-fits-all. Every challenge and opportunity is unique, and we’re not afraid to shake things up, explore new angles, and ask, “What if…?”

Let's Connect

Contact us to join our client list, advertise with us, sponsor our podcast, reach our editors, and more.